Our Impact
At It Is Good, giving is not an afterthought. It is an expression of what we believe and why we exist. Every design, every collection, and every purchase is rooted in the truth of Scripture and built on the foundation of our mission to Pursue the Lost and Empower the Found.
From the beginning, we committed to something simple and deeply important. Ten percent of all profits from It Is Good are donated to Focus on the Family, a Colorado Springs based Christian organization that helps families live out their faith with courage, conviction, and compassion.
Why We Give
Giving is an act of worship. It reminds us that everything we have comes from God and that generosity is part of walking in obedience to His Word. We give not for attention or recognition, but to honor the One who gives freely.
Our giving reflects a core belief. Faith is not meant to stay within walls. It is meant to reach homes, families, and generations who need the hope of Christ.
Who We Support
Focus on the Family is a ministry committed to strengthening families and defending biblical truth. They equip believers to build healthy marriages and raise children who know and love Jesus.
Through counseling, biblical teaching, and outreach, they help people navigate real challenges with truth and grace. Their work touches many areas of life, including family discipleship, youth engagement, marriage support, cultural outreach, and Christian advocacy.
By partnering with this ministry, we align our brand with a mission that restores hearts, rebuilds families, and reaffirms faith in everyday life.
How We Give
Ten percent of profits are given directly and consistently to Focus on the Family. This is not a campaign or a seasonal effort. It is part of who we are and how we operate every day.
Every order you place plays a role in this work.
It helps support families walking through hard seasons.
It helps counselors bring biblical guidance to those who feel lost.
It helps parents raise their children in the truth of Scripture.
Most importantly, it helps keep the message of the Gospel active in homes across the nation.
The Heart Behind It
We hold to Psalm 92:1, which says, It is good to give thanks to the Lord. This verse is more than our name. It is the heartbeat of everything we do. When we create, when we serve, when we give, we are offering back a portion of what God has freely placed in our hands.
Our impact is not measured in numbers. It is measured in faithfulness. It is measured in how we steward what God has entrusted to us, and how we use it to serve others and advance His Kingdom.